Question: I am responsible for a “special unit” for dissemination in Russian. From the start, we chose a number of people for this with the ability to express themselves nicely and with characteristics required for dissemination.
Ultimately the unit reorganized. It turned out that the greatest success rates were by people who never opened their mouths. Some kind of miracle happened.
Answer: Quite right. The ability to express the material nicely doesn’t indicate anything. Sometimes it happens that quiet and humble people, who don’t even know how to enter into connection with others, go out to disseminate and are very successful. It’s really amazing that it’s specifically through them that the Upper Light passes and not through someone who knows how to speak well.
Therefore, all members of the group need to engage in dissemination, otherwise this will not be a group, because only through dissemination is it possible to reach connection between us. This is a completely new method of connection that appears as a result of the need for connection so we will have the power to persuade and correct the external world. The group is called only when an external danger forces everyone to mobilize in order to convince the public.
From the Daily Kabbalah Lesson 8/25/13, Question and Answers with Dr. Laitman