Question: What is the most successful way to reach a man, through his heart or mind?

Answer: We do not appeal to reason. We always try to bring people to the appropriate feelings so they can draw the right conclusion. That is, the heart is first, and then the mind.

The most effective way to reach the heart of people is to ask them questions that directly relate to their problems. Then we lead them to the possibility of solving these problems through unity, and they draw conclusions from this.
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From Kab TV’s “Through Time” 9/24/13

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